Redefine your role as community broadcasters! – MDDA
4.5
It is of great importance now in this day that the community broadcasters learn to follow good corporate governance and strive towards social cohesion... Redefine your role as community broadcasters! – MDDA 4.5

It is of great importance now in this day that the community broadcasters learn to follow good corporate governance and strive towards social cohesion within our societies! – Faith Muthambi (Honorable Minister of Communications)
The Media Development and Diversity Agency (MDDA) held a successful two-day broadcast stakeholder engagement workshop at the Birchwood Hotel & O.R Tambo Conference centre on 24-25th June 2016, wherein all provinces of the Republic of South Africa were well represented by various community media representatives.
With keynote addresses by Mr. Hlaudi Motsoeneng the COO of SABC and the honorable Minister of Communications Ms Faith Muthambi, the workshop was packed with information regarding the development of the community media and broadcasting sector.
This is one of the many means which the MDDA puts forth in order to carry out their mandate of developing media within our societies. In celebration of their 12 years, the agency continues to collaborate with relevant stakeholders like GCIS, NAB and NEMISA to further advance its reach.
In her introduction of the minister, the MDDA chairperson Ms Phelisa Nkomo said that they remain connected to the communities which they serve and will continue to integrate social dynamic studies in order to develop the sector.
The minister ascended the podium to a much jubilant and receptive audience. “It is the role of the strong community media sector to strengthen local communities by promoting the need for human rights education where democratic engagement by all social parties is nurtured. The fourth local government elections should feature high in our agendas, and community media sector should strive to persuade the peaceful and tolerant participation of the general public. We should try by all means not to forget the sacrifices of countless compatriots who fought tirelessly to secure our rights to participate in democratic processes such as voting”, she said.
Radio Station managers also brought fourth their fair share of deliberations to the table in regards to their daily triumphs and tribulations such as; lack of funds, frequency disturbances, recognition and expansion grants to name a few.
The event was coloured with vibrant performances by the Tshwane Gospel Choir and a live band performance by Mr. Joe Nina during the Gala Dinner.

Charles T. Mofulatsi                                                                                                                                                                         June 2016

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